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Home | Case Study – Primal Strength- Logistic Solutions

Case Study – Primal Strength- Logistic Solutions

Kirstie Aitken, 9th March 2018

We have been working with Primal Strength on a Contract Logistics basis the last few months and we recently caught up with Operations Director Robert Shaw to see how things were going……

The business

Primal Strength is a small team of UK based fitness industry experts who design and install professional gym equipment for both personal and commercial use.

How it works?

Primal Strength design, import and distribute professional gym equipment across the UK and Europe. The company import products through a professional sea-freight company from China into our secure warehouse in Coatbridge. Primal Strength then sell their products through their website, telesales and field sales to people across UK and Europe.

Where do we come in?

We offer a storage and transport solution for Primal Strength. They rent 7,500sq ft   of warehouse space and as orders are processed we organise the delivery of part pallets of equipment to full loads for commercial gyms to their customers.

Benefit of being on-site?

Robert explained that there were major benefits of having everything under one roof; such as better business relationships by working face to face and as part of a team, efficiency and much more personal than dealing with complex situations by email or phone.

If you would like more information on how we can help your business please feel free to contact us


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